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Your trusted link to the media
An expert in media relations for technology organizations and companies in the aeronautics, space, and defense industries, Pierre Roy advises and supports executives in their communications and public relations strategies.
Services
Every new media opportunity can accelerate your success. Thanks to a thorough understanding of your challenges and the context in which you operate, Pierre's mission is to reveal the potential of your story, thanks to a creative, tailor-made consulting approach that places anticipation and the demand for results at the heart of its methodology.
1. Media relations
Bring your story to life with a customized media relations program to promote your company and enhance your messages.
2. Executive communication
Forge your opinion leadership by making your expert voice heard on the issues that matter or make news in your industry.
3. Corporate communications
Enhance and preserve your brand image in the media to support your communication objectives and business challenges.
4. Meetings and interviews
Build strong links with key journalists in the national and regional media, the trade press, and the most qualified influencers.
5. Content writing
Produce effective sales pitches and structured press tools to reach the most influential opinion leaders.
6. Social networks
Develop your community's ecosystem by creating an engaging editorial line with useful content that reflects you.
Selected projects
Optimized support for today's leaders and tomorrow's visionaries
SITA
Managing French media relations for SITA, a leading technology supplier to the air transport industry, to significantly boost its visibility on the French market, as well as positioning Sergio Colella, the company's President Europe, in the main economic media and TV and radio programmes.
Destinus
Building on the French media presence of the Destinus start-up and its founder Mikhail Kokorich to present the very first European hypersonic aircraft project, announce the first fund-raising, highlight the success of the flight tests of the first two demonstrators, and reveal the new demonstrator at the 2023 Paris Air Show.
Limatech
Advice and media support for Florence Robin, President of Limatech, to help the start-up grow, with the construction of a factory producing revolutionary lithium batteries for air transport, the announcement of a first contract at the 2023 Paris Air Show, and the raising of Series A funds.
Starburst
Managing press relations and developing the media presence of François Chopard, founder of Starburst, as the leading French expert on innovation in aeronautics, space, and defense with the national financial media, TV and radio broadcasts, and leading conferences and round tables. Creation and implementation of social networks for Starburst's French office.
Delfox
Advice and media support for the two co-founders of Delfox, Maxime Rey and Alice Memang, to raise the profile of their start-up, a pioneer in autonomous artificial intelligence systems for the aerospace and defense industry. Announcement of their first round of funding and the launch of a new autonomous AI platform for the industry of the future.
Sailsense
Press relations management and media referencing for Nicolas de Laet, co-founder of Sailsense, to develop awareness of this predictive maintenance start-up for pleasure boats on the French market. Thematic press campaigns and organization of TV interviews on two of France's leading business and entrepreneurial TV channels.
About
PIERRE ROY
A media relations expert specializing in the industry of the future, aeronautics, space, and defense, Pierre Roy puts his skills to work for today's technology leaders and tomorrow's visionaries. A graduate of Audencia Sciencescom's Master's in Public Communications, Pierre has 14 years of experience in corporate public relations agencies and as an independent consultant.
In 2022, Pierre continued his entrepreneurial adventure and founded PR ROY, an independent public relations firm dedicated to the builders of a better future through technological innovation.
Backed by a network of trusted journalists and influencers, Pierre's approach is characterized by pragmatic advice and rigorous operational execution. Pierre is committed to developing tailor-made content and tactics to effectively and sustainably boost his clients' visibility and reputation. He also ensures optimum media coverage of major aerospace and air transport industry events.
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